Top 5 Film & Television Apps Performance in Middle East Q2 2021

In the second quarter of 2021, the top five film and television applications in the Middle East showcased varying trends in downloads, revenue, and active users across the unified platform of iOS and Android. The data, sourced from Sensor Tower, provides a detailed look into each app's performance during this period.

Shahid - ﺷﺎﻫﺪ from MBC Group experienced a notable increase in weekly revenue, which peaked at approximately $665K in the last week of April. Downloads surged to around 325K during the week of April 12, before experiencing a decline mid-quarter. Meanwhile, active users reached a high of about 879K in the same week, followed by a gradual decrease toward the end of the quarter.

Netflix maintained a consistent revenue stream, averaging around $110K to $120K weekly. Downloads showed an upward trend, ending the quarter at approximately 96K. The app's active users demonstrated a steady climb, increasing from about 3.2M at the start of the quarter to nearly 3.4M by the end of June.

OSN+, published by Anghami, saw its revenue peak at around $116K in the last week of May. Downloads fluctuated throughout the quarter, with a notable peak of 70K in mid-April. Active users initially increased, reaching up to 367K in April, but saw a decline as the quarter progressed.

STARZ ON recorded a revenue peak of approximately $45K in late April. Downloads varied, with a high of around 55K in mid-April. The app's active users saw an upward trend in early April, reaching about 245K, before stabilizing toward the end of the quarter.

WATCH IT: Drama,Movies experienced its highest revenue of roughly $81K in mid-April. Downloads peaked at approximately 44K during the same period. Active users increased significantly in early April, reaching over 53K, but gradually decreased throughout the quarter.

These insights into app performance in the Middle East during Q2 2021 are based on Sensor Tower data, which offers further information for those interested in the digital app market.